GALLERY SHOES_TREND UPDATE_FW 19_20

The Gallery Shoes fair was a highly impressive event. Since years we have not seen such a variety of new shoe and leather trends. Even if the situation on the shoe market after a demanding season 2018 was noticeable, the market was open for the new trends and colours. A new creative push was visible …

Read more

STYLING CONCEPT_FASHION DIRECTION_ILM FAIR_NEXTGURUNOW

Here are some impressions from the last ILM, fashion show direction and styling for the ILM lookbook by nextguruNow. All pictures ©ILM Messe Offenbach. Pictures by Marc Krause.Photographer / Marc Krause Styling Martin Wuttke Photography Assistant / Nicolas Ritter  Production Assistant / Christina Abartzi Hair&Make-Up / Ute Hildenbeutel THANKS TO ALL THE SYNERGY PARTNERS FOR THE AMAZING COLLECTIONS, SHOES, ACCESSORIES …

Read more

MILAN TREND UPDATE_SU 19_SHOES AND BAGS IN THE FOCUS

Spring is coming up, and during our Lineapelle fair research for summer 20 we did an intense research on shoes and bags for the summer season. After the tough season 2018 for the shoe industry in Italy, we saw a lot of optimistic and fresh designs. To be honest Milan lost some magic in the …

Read more

TREND UPDATES LINEAPELLE_TREND CONFIRMATION_SUMMER 20

modeurop lineapelle trends summer 2020 leather surfaces trends : Sustainability was more than visible in all sections of the fair.
High perforce fabrics often with a zero waste footprint are becoming more and more important.
In the leather section the Bio tanned techniques are a very positive signal for an industry that is already cleaner than most of the PU material industry.
The beauty of leather was sometimes only visible on the second view. As animal and metallics where so bright and glittery that a ultralight Napa with no grain was often overseen by some visitors. BE sure the ultralight and ultralight leather will make it to the collections. Especially in colours like BLUE BELL; NUTMEG; SAGE; CLOUD WHITE and ZINC.

CHINA STREETSTYLE_GUANGZHOU_HOT LOOKS

Here are some cool looks: Chinese urban youth: YES they are trend right and fashion forward. Pictures taken on our last  trend presentation trip, exploring Guangzhou downtown district. ©pitures: nextguruNow

BERLIN FASHION WEEK_TREND UPDATE_SEASON FW 19/20

It was a massive and positive season opening during the BFWEEK. We researched the updates for the season on the following fairs: PANORAMA, PREMIUM, SEEK, NEONYT, SELVEDGE RUN, DER BERLINER SALON, AND OFF SITE EVENTS AT UPCOMING FANTASTIC NEW DESIGNER EVENTS AND SHOWROOM DATES DURING THE WEEKEND. All Pictures from all fairs and events: ©nextguruNow. KEY …

Read more

INTERVIEW MIT nextguruNow_FASHION TODAY_THANKS FOR HAVING US

Here is the interview with Fashion Today Magazine : Trend updates Bags winter 19/20 ILM fair (as you know we are the fashion consultants for the ILM)…THANKS for having us: German text as you see 😉 Auf der ILM in Offenbach stehen vor allem die neuen Kollektionen für Herbst/Winter 2019/20 im Vordergrund. Für einen ersten …

Read more

NEXTGURUNOW: AWARDED TOP 50 BERLIN FASHION BLOGS

We are proud that the blog of our design agency nextgurunow, is awarded as one of the top 50 Berlin Fashion blogs. Anuj Agarwal Founder of Feedspot:“I would like to personally congratulate you as your blog next-guru-now has been selected by our panelist as one of the Top 50 Berlin Fashion Blogs on the web.“   …

Read more